Restaurant Closures Plague Once-Booming West Midtown
Ford Fry was surprised by how few customers he had in the West Midtown location of Superica, his Tex-Mex concept. The local celebrity chef also owns Little Sparrow and The Optimist in the neighborhood, which are thriving, he said.
He tried turning Superica into a research and development kitchen, tested new dishes and even launched a burger pop-up, but business never improved.
A year and a half after opening, Fry shuttered the location in August.
Ford Fry was surprised by how few customers he had in the West Midtown location of Superica, his Tex-Mex concept. The local celebrity chef also owns Little Sparrow and The Optimist in the neighborhood, which are thriving, he said.
He tried turning Superica… Read MoreBisnow News Feed
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